professor of health psychology, department of behavioural science and health, UCL
Robert West is Professor of Health Psychology at University College London, UK. He is Editor-in-Chief of the journal Addiction. He specialises in addiction and behaviour change. He has authored more than 900 scientific works including several books: Energise: The Secrets of Motivation, Theory of Addiction, Models of Addiction, The SmokeFree Formula, and The Behaviour Change Wheel. His personal website is www.rjwest.co.uk. Twitter: @robertjwest.
He has undertaken research and consultancy for companies that develop and manufacture smoking cessation medications but not e-cigarettes. He is an unpaid advisor to the UK’s National Centre for Smoking Cessation and Training. Most of his research is funded by Cancer Research UK.
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